The world of technology is characterised by constant change. What is new today will be old tomorrow, but some trends last for extended periods of time.
Despite its fluid, dynamic nature, the industry can be divided into several eras: from the mainframe to personal computing to mobile, clear patterns are evident. But it feels as though were are about to embark on arguably the most significant shift to date.
Transformative technologies like the Internet of Things (IoT), artificial intelligence (AI), cloud and big data have the ability to impact just about every single industry and every part of our lives.
So we’re changing to reflect this. TechWeekEurope is now Silicon UK.
As Silicon we will still produce the same quality coverage of the major topics in our industry and complement this with in-depth features, interviews with leading figures and expert analysis from our brand new editorial team.
We want to be your guide through this business technology revolution and offer genuine insight. That’s why we’ll interact with our community and attend the leading events in the UK and beyond.
We’ve been proud to serve the UK IT community for the past seven years and hope you’ll join us for the next stage of our own evolution.
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A bit of a silly renaming - Silicon UK is both restrictive and retro. Silicon is just one technology in the digital world, the same industry sectors could be using nanotubes, quantum physics or biological computing in the not too distant future - TechWeek is so much a better name - its what it says of the tin!
Hey Brian
It is just one technology but we feel it's a strong brand and one we've been using in France, Germany and Spain for some time. Who knows, we might call ourselves 'Graphene' in ten years! We're just changing what we do a little and expanding our scope to allow for more in-depth coverage. Appreciate your comments and please let us know what you think after the relaunch.
Steve
From Europe to UK branding.... another Brexit side effect ?
Far from it. Our sister sites in France, Germany and Spain are already Silicon. We're getting closer to Europe!
Steve
If the rebranding is to bring the site into line with your other European assets, why not drop the 'UK' addendum?
In Italy too in the next weeks
http://www.techweekeurope.it/projects/techweekeurope-diventa-silicon-101158