Mayor Boris To Address Digital London Event

The Mayor of London, Boris Johnson, will speak at Digital London, an event designed to promote London as the digital capital of Europe, in March 2012.

The organisers hope the two day event, on 13 and 14 March in the Excel centre in Docklands, will be a sort of “Digital Davos” (echoing the World Economic Forum’s annual get together for senior politicians and industrialists), and draw enough tech visionaries to put London’s Tech City on the map, and boost the national and local economy.

Promoting Silicon Roundabout

The event is all about building up London’s tech credibility during the Olympic year, and adding lustre to Tech City, the East London area often referred to as “Silicon Roundabout“, intended by Johnson and Prime Minister David Cameron as a legacy from the Olympics.

“Digital London is a fantastic showcase for the city,” said Johnson. “London’s position as a centre for technology, innovation and creativity underpins its growing position as the digital capital of Europe.”

Describing the event as “the Davos of Digital”,  Adam Malik of event organiser, Maven Cast, said it would boost growth and opportunity.  “We will be inviting visionaries, policy makers and technology leaders from around the world to share their experiences on delivering digital services for both public and private sectors and creating an environment for innovation.”

Sponsors so far include Adobe, BroadVision, Colt, Google, Intel, Match.com, Microsoft. Qualcomm and Vodafone.

Tech City so far has had investment from Cisco and others and has been considered for Twitter’s European headquarters. it has also  been given a 1.5Gbps broadband trial by Virgin Media.