There is a distinct lack of enterprise-grade mobile apps in organisations today, despite the fact that consumer app stores continue to grow at exponential rates, and enterprise employees use multiple devices a day. Enterprises should strive to shift this trend, because of the benefits they can see from implementing strategic mobile policies. Here are three areas to emphasise how a mobile policy that includes enterprise-grade apps can improve an organisation:
Improved productivity is the second big benefit that enterprises should consider when they’re determining how to put together a policy or plan that includes business-specific mobile apps. US Census data shows that in the past 20 years, workers have increased their productivity by 25 percent, due to the availability of mobile technology that enables them to work more flexibly. Deploying specific enterprise-grade apps will encourage more workers to utilise mobile technologies, enabling them to work wherever they are, and get daily tasks done more efficiently.
By increasing data security, and improving productivity, enterprises will see rapidly growing ROI on their mobile investments. In data sourced by ESG, enterprises saw an average ROI of 372 percent in five months, after deploying an enterprise-grade mobile file sharing solution, as opposed to allowing their employees to utilise consumer-grade solutions ad hoc. The ROI is recognised not just in employees getting more work done quickly, but by avoiding a data leak. The average cost to a company for a data breach was £2,238,000, according to Ponemon Research. Avoiding that by deploying enterprise-grade mobile apps for day-to-day work with business content and information is a no-brainer.
Enterprise mobile apps can be customised to fit the exact workflows your employees need, making your organisation more secure, and more productive. If your business has yet to start benefiting from enterprise apps, use these three points to clear the way and show executives how a strong mobile strategy with customised apps can improve the bottom line!
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Nice article. Rolling out secure mobile apps is a great first step to improving workforce productivity. But enterprises will realize productivity gains only to the extent that these mobile apps actually make the workforce more efficient in their jobs. That requires measuring the end user experience, with enterprise class mobile APM.