It’s not what it once was, but it’s still worth knowing about Yahoo! Test your knowledge in a TechWeekEurope quiz
Jerry Yang and David Filo were electrical engineering graduate students when they created a website named “Jerry and David’s Guide to the World Wide Web”, to keep track of their personal interests on the Internet.
In April 1994, it was renamed to something shorter and easier to remember – “Yahoo!”, an acronym for “Yet Another Hierarchical Officious Oracle”, and slang for “unsophisticated rural Southerner”.
Still a home page to many
It is offering a wide range of services including a search engine, yellow pages, e-mail, news, online shopping, advertising, web hosting, online maps, digital picture albums, video sharing, and social media, to name a few.
Yahoo.com still claims to be “the world’s most visited home page” and roughly 700 million people visit Yahoo websites, available in over 20 languages, every month.
The company is headquartered in Sunnyvale, California, and employs more than 13,700 people in 25 countries.
As of January, 2010, Yahoo! held the world’s largest market share in online display advertising. JP Morgan put the company’s US market share for display ads at 17 percent, well ahead of Microsoft at 11 percent and AOL at seven.
Despite this, we think the company still matters, but how much do YOU know about Yahoo?