Zipwhip,
the leading provider of texting for business, today announced the launch
of the Zipwhip
2.0 Browser Extension, which offers users the essential features of
the Zipwhip app without ever having to leave a customer relationship
management (CRM) system or web page. Building on its history as the
pioneers of the texting-for-business industry, Zipwhip is on a mission
to create a seamless experience that makes texting even faster, easier
and more convenient for any business to embrace. Today’s launch marks a
notable step forward in enhancing the flexibility and customization
capabilities of the Zipwhip platform through the addition of a growing
set of plug-and-play widgets, developer tools and CRM-friendly
extensions.
Texting for business is a necessary disruption in traditional customer
communication, especially for organizations at the forefront of
business-to-consumer relationship-building. Not only is business texting
easy to implement and integrate into existing workflows thanks to
Zipwhip, it is also a proven way to communicate more efficiently and
effectively. According to Zipwhip’s 2019 State
of Texting Report, 39 percent of companies already use texting to
communicate with customers and that number is only expected to grow
dramatically as awareness around texting-for-business solutions
increases. Further, businesses turn to texting because of its ease of
use and convenience, with scheduling reported as the most popular use
case (56 percent) closely followed by customer service and support (54
percent).
“Here at Zipwhip, we always want to make sure that texting for business
is fast, easy and convenient, and the launch of the browser extension is
a great example of how we deliver against our promise to offer the
industry’s most seamless texting experience,” said Raine Bergstrom,
senior vice president of product at Zipwhip. “Today’s announcement is
just one example of how we’re evolving our platform and building new
solutions to help our customers transform their day-to-day communication
and improve their customer engagement strategies.”
The Zipwhip 2.0 Browser Extension has feature parity with the company’s
web application, and provides a reliable and effortless way to reach
customers and manage text conversations from any website and directly
from web-based CRM systems. Available today on Google
Chrome, users can click on the ‘Z’ icon in their browser toolbar or
next to any 10-digit phone number to open a rich user interface
experience with enhanced functionality. This extension establishes
Zipwhip as the only texting-for-business company to offer web, desktop
and mobile apps, a full-featured browser extension and direct carrier
connectivity in one easy-to-integrate platform.
Clio,
the most comprehensive practice-management platform for the legal
industry, has been a Zipwhip partner since 2017. In addition to
archiving text messages in Clio, Zipwhip users will now be able to send,
receive and manage their text communications without ever leaving the
platform.
“While there have never been more ways for businesses to communicate
with customers today, nothing compares to the ease and simplicity of
texting,” said Andrew Gay, manager of product partnerships at Clio.
“Thanks to Zipwhip, our attorneys can reach clients where they are and
how they like to be communicated with – without interrupting their
current workflow.”
For developers and CRMs, the 2.0 Browser Extension provides a sneak peek
at the embeddable components Zipwhip will be making available soon,
allowing for the quick integration of drop-in, pre-built widgets for any
platform. Further enhancements to the extension, compatibility with
other browsers and additional extensibility tools will roll out over the
coming months and will allow CRMs to integrate a full-featured, easily
customizable texting experience into their software in a matter of hours.
About Zipwhip
Zipwhip empowers companies to communicate with their customers in the
most effective and preferred way possible – text messaging. As the
pioneer of texting for business, Zipwhip first enabled text messaging to
and from existing landline, VoIP and toll-free phone numbers in 2014.
Zipwhip’s direct network connectivity, intuitive cloud-based software
and an enterprise-grade API mean businesses can use any computer or
mobile device to securely and reliably reach their customers, every
time. Your customers are only a text away: www.zipwhip.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190423005316/en/