TransPerfect, the world’s largest provider of language and technology
solutions for global business, recently held its seventh annual Global
Retail Forum at the Grand Hyatt New York. The one-day event on April 24attracted over 200 retail brands who either target global markets
or have aspirations of doing so. It provides them with an arena in which
to benchmark against other leading retailers and interact with thought
leaders about strategies that can help energize their global campaigns
and initiatives.
The program included keynote presentations from NYU Stern School of
Business Professor of Marketing Scott Galloway and brand and style
consultant Janel Dyan, as well as a panel moderated by Carl Miller of
the Global Retail Insights Network. Other panelists included:
– Alexandra Alessi – Fresh
– Cataldo de Franco – Lavazza
–
Laura Madden – TransPerfect
– Rohan Mittal – TUMI
– Steven Moy
– R/GA
– Sapna Parikh – Clarins Group
– Zari Venhaus – Eaton
Sponsors for this year’s event included Worldpay, eShopWorld, Episerver,
Mamenta, and Shortlyster.
Ragini Mittal, Agile Project Manager, E-Commerce Technology at TUMI,
commented, “TransPerfect’s Global Retail Forum provided an excellent
learning opportunity for me. I took away some key knowledge on taking
iteration as a learning curve to enhance project and process
development, as well as some incredible insights into Amazon from Scott
Galloway that will help me in my job immediately.”
In the event’s afternoon keynote, Galloway, a renowned retail expert,
provided candid and insightful commentary on a number of subjects
pertaining to the state of commerce. He touched on the scale and
strength of Amazon, industries he feels are most primed for disruption,
artificial intelligence, and the importance he feels that AI and voice
interaction will play in the future of consumerism.
Jason Liptak, Digital Globalization and International Strategy Leader at
Delta Air Lines, remarked, “As we become more mature in our global
customer approach, our partnership with TransPerfect has gone beyond
just translating words on a website—we’re challenging ‘home market’
pitfalls, connecting with other global brands at the Global Retail
Forum, and developing creative solutions to local market issues.”
TransPerfect President and CEO Phil Shawe commented, “TransPerfect’s
Global Retail Forum provides a thought-provoking platform for us to
learn from our clients and for our clients to learn from each other.
Best practices in global retail and e-commerce are constantly evolving,
and we consider this event essential to keeping our technology and
service offerings in line with industry trends. Our heartfelt thanks go
out to all speakers, sponsors, and attendees who made this event a
success.”
About TransPerfect
TransPerfect
is the world’s largest provider of language
services and technology
solutions for global business. From offices in over 90 cities
on six continents, TransPerfect offers a full range of services in 170+
languages to clients worldwide. More than 5,000 global organizations
employ TransPerfect’s GlobalLink® Product
Suite to simplify management of multilingual content. With an
unparalleled commitment to quality and client service, TransPerfect is
fully ISO
9001 and ISO
17100 certified. TransPerfect has global headquarters in New York,
with regional headquarters in London and Hong Kong. For more
information, please visit our website at www.transperfect.com.
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