V2 Communications (V2), a public relations and digital communications agency for dynamic global brands, has added TCP (TimeClock Plus) to its client roster. Based in Austin, Texas, TCP is a leading provider of workforce management and time and labor solutions. TCP joins V2’s roster of HR technology and employee benefit solutions clients, including DirectPath.
Trusted by tens of thousands of customers, TCP delivers best-in-class technology and personalized support to organizations of all sizes in the public and private sectors in order to meet their complex timekeeping, employee scheduling, leave management and other workforce needs. With TCP’s integrated software solutions, organizations can streamline common workforce management tasks so that employees can better focus on the responsibilities at the core of their roles.
TCP selected V2 to build the company’s profile across target markets, from education and government, to manufacturing and healthcare. V2 will leverage its experience creating dynamic, market-leading brands to raise TCP’s brand awareness and position its executives as thought leaders across these industries, positioning TCP in front of organizations still using legacy systems and applications and informing them how TCP’s solutions are transforming workforce management.
“This is an exciting and important time to build TCP’s brand—and when it came to finding the right partner to help us do it, V2 was at the top of our list,” said Leslie Bodnar, chief marketing and product officer at TCP. “V2’s proven track record of helping companies amplify brands, as well as their industry knowledge, sound communications counsel and creative thinking make them a true extension of our internal team, and we know that we will build a strong brand together.”
“TCP is reinventing how workforces are managed, and it’s this expansive, bold thinking that makes them an ideal V2 client,” said Jean Serra, co-founder and partner at V2. “Given all the new and evolving employee needs resulting from the coronavirus outbreak, HR departments have become even more crucial during this uncertain time, though many needs remain unmet. TCP’s robust suite of tools will help HR personnel manage these demands while ensuring safety and compliance within their companies. We look forward to helping businesses recognize the organizational value TCP’s innovative solutions offer.”
About V2 Communications
V2 Communications is the public relations and digital communications firm for disruptive global brands, redefining what it means to be a strategic communications partner. The agency helps brands navigate the complexities that define communications today to drive business success and growth. V2’s skilled professionals combine a business mindset and creative thinking to provide the strategic counsel, campaign ideas and results that move businesses forward. V2 works with a broad spectrum of clients from technology innovators to higher education to non-profits—and 85% of business consists of repeat clients and referrals.
With offices in Boston and New York, V2 has been named to PR NEWS’ 2020 Top Place to Work in PR list, and members of the V2 team have won the Boston PR Club’s Crystal Bell Lifetime Achievement Award and PR NEWS’ Top Women in PR award. For more information, visit http://www.v2comms.com/ and follow the company on Twitter @v2comms.
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