Audio Series platform Pocket FM today announced that the company has elevated Lalit Gangwar to VP and Country Head – US and lead the company’s content operations and revenue growth for the US market.
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Lalit Gangwar, Country Head – US, Pocket FM (Photo: Business Wire)
An IIT-Madras alumni, Lalit is a founding member of Pocket FM and has been a driving force behind Pocket FM’s success in establishing its presence across multiple geographies, including India and US. His strategic vision and commitment have played an integral role in the platform’s transformation into a global entertainment powerhouse.
Lalit Gangwar, the newly appointed US Country Head, expressed his excitement about the journey ahead. He shared, “Pocket FM’s success underscores the impact of engaging storytelling. In the dynamic US entertainment industry, audio series are becoming more popular as a mainstream platform, fuelled by the emergence of widespread audio entertainment. Aligned with this evolution, we aim to deliver compelling storytelling that contributes to the growth of the audio series category in the US. It is my privilege and honor to have the opportunity to contribute to continue Pocket FM’s growth journey in US and take it to the next leap.”
Lalit has been a partner to Pocket FM’s journey since its early days. Prior to joining Pocket FM, he has worked with startups like Healthkart, Zomato and Dineout.
Commenting on the elevation, Rohan Nayak, CEO & Cofounder, Pocket FM, said, “Lalit’s contributions have been nothing short of extraordinary. He has been a driving force in our journey towards achieving profitable growth. In this elevated role, we believe Pocket FM will continue to thrive and keep expanding into newer territories and emerge as a global leader in the audio entertainment space.”
The company remains bullish towards innovation and growth and aims to leverage its proven success to build a mainstream entertainment hub for a global audience.
About Pocket FM:
Founded in 2018, Pocket FM was built with a vision to redefine the audio OTT space by pioneering the audio-series category. We pride ourselves in embedding the storytelling elements with a layer of content personalisation in the longer format that resulted in the emergence of “binge listening” as a consumption habit. Being the only audio entertainment OTT, we have emerged as the preferred digital audio destination for a refined storytelling experience with the audio-series format, riding on our diverse and engaging content.
Available on iOS and Android, click here to download Pocket FM.
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