Gannett Co., Inc. (NYSE: GCI) today officially rebranded its business
unit USA TODAY Sports Images to Imagn
and expanded its offerings for news and media outlets to include
original sports, entertainment and breaking news images sourced directly
from the USA TODAY NETWORK, which includes USA TODAY and 109 local news
properties.
All images are produced by photojournalists from across the NETWORK and
specialized images by partner SIPA US are now available on the Imagn
licensing platform. By volume, 1.8 million images per year will be
added to the platform, which already houses 600,000 per year from 10,000
sporting events covered by 300 sports photographers nationwide. Imagn
thus now serves as one of the nation’s largest sources of original
editorial images.
Imagn is both an editorial image photo agency and a leading wire
service. The agency serves clients with per picture and per project
needs across news and media segments. The wire service is subscription
based (or flat fee) for simplicity and offers unlimited images for all
editorial purposes across all platforms, with three content subscription
options: only sports, only news and entertainment, or combined sports,
news, and entertainment. The wire subscription service is best suited
for enterprise customers who have high volume content needs and for
clients or work teams who desire content delivered via API.
“We are very excited about the Imagn launch and rebrand and our ability
to combine the largest sports image wire service with the largest source
of original news images in the US. Along with this powerful combination
of image offerings, we will continue to be customer driven and provide
the highest level of customer support,” said Bruce Odle, President of
Imagn.
“Imagn has the potential to be a game changer in the image business and
is the result of great strategic thinking about how to utilize the
strength and scale of the talent and resources available across the USA
TODAY NETWORK,” said Kate Gutman, Head of Content Ventures, USA TODAY
NETWORK.
About Gannett
Gannett Co., Inc. (NYSE: GCI) is an innovative, digitally focused
media and marketing solutions company committed to strengthening
communities across our network. With an unmatched local-to-national
reach, Gannett touches the lives of more than 125 million people monthly
with our Pulitzer-Prize winning content, consumer experiences and
benefits, and advertiser products and services. Gannett brands include
USA TODAY NETWORK with the iconic USA TODAY and more than 100 local
media brands, digital marketing services companies ReachLocal,
WordStream and SweetIQ, and U.K. media company Newsquest. To connect
with us, visit www.gannett.com.
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