Procter & Gamble (NYSE: PG) executives today will showcase how the
Company’s decades of consumer insights, application of advanced
analytics and consumer-centric approach to innovation are transforming
everyday products and delivering meaningful consumer experiences,
ultimately improving the quality of life for billions of people around
the world.
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P&G executives today will showcase how the Company’s decades of consumer insights, application of advanced analytics and consumer-centric approach to innovation are transforming everyday products and delivering meaningful consumer experiences, ultimately improving the quality of life for billions of people around the world. (Graphic: Business Wire)
In a separate activity alongside leaders from Apple, Facebook and the US
Federal Trade Commission, Company executives will also detail efforts to
protect consumers, their data and their data rights as technology is
increasingly integrated into everyday life.
P&G’s physical and virtual LifeLab Experiences also begin today at the
2020 Consumer Electronics Show and online at www.PGLifeLab.com.
Program Highlights
Transforming
Routine Habits into Meaningful Consumer Behaviors – 9:00 a.m. PT
As part of the CES Research Summit, P&G leaders will highlight the
critical blend of research methodologies the Company uses to achieve
transformative consumer insights and explore shifts in consumer
behavior. Executives will also reveal the insights P&G data scientists
have gathered to inform the Company’s approach to creating and enhancing
products that not only meet consumer needs, but also go beyond product
functionality to positively impact society.
Participants:
-
Dr. Mehmet Oz – Attending Physician, NY Presbyterian – Columbia
Medical Center - David Taylor – Chairman and CEO, Procter & Gamble
- Steve Bishop – CEO, P&G Health Care
- MaryLynn Ferguson-McHugh – CEO, P&G Ventures and P&G Family Care
- Lisa Ernst – Vice President, R&D, P&G Health Care
This event will be held at the Las Vegas Convention Center Room, North
Hall, N256 and livestreamed
by the Consumer Technology Association.
Chief
Privacy Officer Roundtable: What Do Consumers Want – 1:00 p.m. PT
In a CES SuperSession, P&G will join leading technology leaders and
regulators to discuss how privacy, transparency and consent have emerged
as strategic imperatives for multiple industries, and how by working
together, companies can provide consumer protection while protecting
their ability to innovate freely. Most importantly, this session will
highlight efforts to better serve consumers by protecting their data and
data rights.
Participants:
- Susan Shook – Global Privacy Officer, P&G
-
Erin Egan – VP, Public Policy and Chief Privacy Officer for Policy,
Facebook - Jane Horvath – Senior Director, Global Privacy, Apple
- Rebecca Slaughter – Commissioner, US Federal Trade Commission
This event will be held at the Las Vegas Convention Center Room, North
Hall, N257 and livestreamed
by the Consumer Technology Association.
P&G Life Lab Presents – The Future of
Advertising, and The Connected Home Through the Eyes of the Consumer
In the P&G LifeLab exhibit at the Sands Expo (#42131), P&G and its
partners take to the LifeLab stage to discuss how consumers are
navigating life in evolving, increasingly connected homes, as well as
the future of advertising in a world where consumers are embracing
over-the-top programming and seeking to avoid ads.
Visit the P&G LifeLab in Las Vegas at the CES Smart Homes Marketplace in
the Sands Expo, booth number 42131. Or, visit the LifeLab online at www.PGLifeLab.com
to see a live stream of all of sessions.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest
portfolios of trusted, quality, leadership brands, including Always®,
Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®,
Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®,
Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G
community includes operations in approximately 70 countries worldwide.
Please visit http://www.pg.com
for the latest news and information about P&G and its brands.
View source version on businesswire.com: https://www.businesswire.com/news/home/20200107005232/en/