Privacy settlement with the FTC and DoJ sees Twitter agreeing to pay $150 million for using user email addresses, phone numbers for advertising
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Google Faces French 150m Euro Fine For Cookie Breach
French regulator imposes 150 million euros ($169m) fine on Googe, and 60m euros fine on Meta, over complexity about refusing online cookies
Twitter Sells Mobile Ad Platform MoPub
Nice little earner. Eight years after Twitter acquired MoPub for $350m in 2013, it sells the mobile ad company for $1.05bn in cash
UK Watchdog Agrees ‘Oversight’ On Google’s Cookie Removal
Unhappy advertiser complaint sees CMA taking a key oversight role over Google’s planned removal of third-party cookies (i.e. its Privacy Sandbox project)
Facebook Gives WHO Free Adverts To Battle Coronavirus
Free Facebook adverts for the World Health Organisation (WHO) says Mark Zuckerberg, as the spread of coronavirus continues around the world
The Attention Economy
Consumers face a tsunami of content; gaining their attention is vital. The attention economy is changing the relationships businesses have with their customers. What is the value of attention?