Every day is Earth Day at the Un-carrier. Today, T-Mobile (NASDAQ: TMUS)
launches its #TreeMobile Campaign for the second year in a row in
partnership with The Nature Conservancy, this year asking people to help
them plant up to half a million trees! T-Mobile is going to celebrate
for the next three months and give people four fun ways to regreen our
planet — one tree at a time — during April, May AND June.
“T-Mobile is all about magenta but we love green, too – especially when
we are talking about our planet! Last year on Earth Day, with your
#TreeMobile tweets we planted 27,000 trees but that was just the
beginning. This year we are going even bigger!” said John Legere, CEO of
T-Mobile. “Your participation in #TreeMobile showed us that you were
just as passionate about the environment as we are, so this year we are
going to keep the goodness going for three months! Over the next three
months we want to you to get out into nature and help us plant up to
500,000 more trees!”
Green for the Planet, Green for You (April 16 through April 21)
It’s easy being green! Starting today through April 21, watch T-Mobile
social channels and head to the T-Mobile Tuesdays app to learn about The
Nature Conservancy and play a fun nature-themed scavenger hunt. When you
find two or more hidden objects, T-Mobile will make a donation to plant
a tree through The Nature Conservancy on your behalf – up to 300,000
trees. Bonus: You’ll be entered for the
chance to win a $1000 cash prize just for playing! Want an additional
chance at that $1k? Share the game on social after you play – and you’ve
got a second entry. Plant a tree and be entered to win cash – see it is
easy being green!
Get Out Into Nature
And we’re not stopping there! We want you to get out into nature this
Spring and enjoy our big, beautiful planet! When you do, you can help us
with our goal to donate up to 200,000 more trees (on TOP of the
300k mentioned above!) to The Nature Conservancy by June 11,
2019. Here’s how you can join in the fun by getting outdoors:
#TreeMobile #TrashTag – Earth Day (April 22 through April 28)*
clean things up! We love following the #TrashTag movement of people
posting pics of themselves cleaning up their local communities and in
honor of Earth Day, we want to help this epic movement grow even bigger!
Starting April 22 through April 28, post your cleanup pics to Twitter or
Instagram with both #TreeMobile and #TrashTag and boom — T-Mobile will
donate a tree to The Nature Conservancy who will plant it on your behalf!
#TreeMobile Tree-Huggers – National Love a Tree Day (May 16 through
May 16th is National Love a Tree Day and we want you
to get out there to give your favorite tree a squeeze. Get some fresh
air, tell the world how much our trees matter, and plant a tree at the
same time! Starting May 16 through May 22 your tweets and ‘grams that
include your beau-tree-ful pics plus the #TreeMobile hashtag will help
The Nature Conservancy plant new trees, one sapling at a time!
#TreeMobile Get Outside – World Environment Day (June 5 through June
And finally, lace up your sneakers on World Environment
Day, June 5, and get out, get moving and really enjoy nature! Take some
time to truly appreciate our beautiful planet and give back at the same
time. Share your pics with the #TreeMobile on Twitter or Instagram
anytime between June 5 and June 11 — and T-Mobile will donate a tree to
The Nature Conservancy who will plant one new tree per hashtag!
To track updates on the #TreeMobile campaign and check out fun photos of
people out in nature, tune
into the T-Mobile Newsroom. For more information on the digital
scavenger hunt, check the T-Mobile
Tuesdays app today through April 21.
And to learn more about The Nature Conservancy and its effort to Plant a
Billion Trees visit www.nature.org/plantabillion.
About T-Mobile Sustainability
T-Mobile is ALL IN on sustainability – it’s the right thing to do for
our customers, plus it’s smart business. In an industry leading move,
T-Mobile made a commitment to RE100 to use 100% renewable energy by 2021
– which includes our Bellevue headquarters, stores, cell towers and call
centers. As a result, we expect to cut T-Mobile’s energy costs by around
$100 million in the next 15 years. Plus, all of our facilities are
actively participating in initiatives and practices to create less waste
and conserve energy, and we offer device recycling in every T-Mobile
retail store. T-Mobile has been recognized for these industry-leading
initiatives by both the Environmental
Protection Agency (EPA) and the Center
for Resource Solutions (CRS) at the 2018 Green
Power Leadership Awards. Magenta is getting greener every day, and
we won’t stop! For more information on our sustainability practices,
Sweepstakes: NO PURCHASE NECESSARY. Open to residents of the 50
U.S., P.R. & D.C. 13+. 5:00 am ET 4/16/19-11:59 pm ET 4/22/19. On how to
enter & full rules go to T-MobileTuesdays.com. Void where prohibited.
*T-Mobile will donate up to 67,000 trees from 4/22/19-4/28/19 &
5/16/19-5/22/19 and up to 66,000 trees 6/5/19-6/11/19.
About T-Mobile US, Inc.
As America’s Un-carrier, T-Mobile US, Inc. (NASDAQ: TMUS) is redefining
the way consumers and businesses buy wireless services through leading
product and service innovation. Our advanced nationwide 4G LTE network
delivers outstanding wireless experiences to 79.7 million customers who
are unwilling to compromise on quality and value. Based in Bellevue,
Washington, T-Mobile US provides services through its subsidiaries and
operates its flagship brands, T-Mobile and Metro by T-Mobile. For more
information, please visit http://www.t-mobile.com.