Press release

SugarCRM Announces Game-Changing Product Enhancements to Accelerate Growth, Improve Business Performance and Deliver Exceptional Customer Experiences

Sponsored by Businesswire

SugarCRM Inc.®, the company that helps organizations build better
business relationships, today announced several new platform
capabilities to help companies to accelerate their business growth.
These new capabilities will enable them to resolve customer issues
quickly, collaborate more effectively, make faster and more informed
decisions about their customers, eliminate time-consuming manual
processes, expand real-time mobile access to critical customer
information – and do all of this on the new, blazing-fast Sugar 9

“With these significant enhancements, our customers can now collaborate
and communicate more effectively, know more about their customers to
quickly make better decisions and confidently transact more business
with faster quotes, more automation and rock-solid SOC 2 compliance.
Most importantly, we have boosted system performance to new heights,
enabling customers to process up to 70% more transactions without
investing in new hardware,” says Rich Green, chief technology officer
and chief products officer at SugarCRM.

Empowering customers to accelerate sales from first call to go-live is
at the heart of the new Sugar 9 release. “As a business accelerator and
innovator, we have a mandate to consistently exceed our customers’
expectations and to thrill them with rapid delivery of new products and
capabilities, feature enhancements and performance improvements,” said
Green. “We’ve upped our game big time in Sugar 9, anchoring every new
capability on acceleration and demonstrating our commitment to evolving
and enhancing the user-experience.”

New enhancements to help customers collaborate more, know more, do more,
sell more, protect more and go faster include:

  • Collaborate more: New email and comments log features enable
    customer service representatives to collaborate more effectively,
    resolve customer issues faster and increase customer satisfaction by
    providing a more unified and consistent service experience.
  • Know more: With more than 110 new out-of-the-box reports, more
    than 60 new chart visualizations and advanced reporting capabilities,
    customers now can harness the data in Sugar to make better and more
    informed decisions and optimize their sales and support operations.
  • Do more: Workflow automation has been taken to a new level with
    advanced capabilities in the new SugarBPMTM.
    Customers now can build new process automations faster and more
    reliably, automate workflows to ensure time-sensitive deals are
    processed more quickly and eliminate tedious manual steps to focus
    their teams on revenue-growth activities.
  • Sell more: To make it faster and easier for customers to sell
    more, Sugar 9 enables them to create fully customized and personalized
    quotes, quickly add most frequently quoted line items using the
    Product Catalog Quickpicks Dashlet and access all of this on mobile
  • Protect more: To help protect customers, the company has
    bolstered its security organizational processes and evidence gathering
    capabilities. As a result, SugarCRM has successfully completed a SOC 2
    Type 2 audit, providing third-party validation of the company’s
    commitment to protecting customers and customer information.
  • Go faster: New optimizations improve performance by 7x, making
    Sugar 9 one of the fastest solutions on the market today. Customers
    now can process up to 70% more transactions using the same hardware,
    giving them a competitive edge to close business faster, win more
    customers and achieve business growth objectives.

To learn more about Sugar 9, view
this highlights video
featuring Zac Sprackett, senior vice president
of product management for SugarCRM.

About SugarCRM

SugarCRM enables businesses to create extraordinary customer
relationships with the most empowering, adaptable and affordable
customer relationship management (CRM) solution on the market. Unlike
traditional CRM solutions that focus primarily on management and
reporting, Sugar empowers the individual, coordinating the actions of
customer-facing employees and equipping them with the right information
at the right time to transform the customer experience.

Based in Silicon Valley, SugarCRM is backed by Accel-KKR. More than 2
million individuals in over 120 countries rely on SugarCRM.

To learn more visit
or follow @SugarCRM.

NOTE: SugarCRM and the SugarCRM logo are registered trademarks of
SugarCRM Inc. Third-party trademarks mentioned are the property of their
respective owners.