Press release

Strategy Analytics: USB-C Poised for Growth in Automotive

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The Emerging USB Type-C connectivity standard, which has seen rapid
adoption in the consumer electronics space, is poised to make major
inroads in automotive connectivity, Strategy Analytics 2019 USB Type-C
Forecast finds.

Following rapid adoption in the consumer electronic space, the USB
Type-C connectivity standard is seeing rapid adoption in the automotive
space, as consumers demand faster charging and more versatility in
connectivity options. Availability of USB Type-C began in 2018, and the
2020 model year will see more than a dozen new models offering Type-C
connectivity. Between 2017 and 2026, USB Type-C is forecast to have a
CAGR of 110 percent, with 2026 unit shipments forecast to be more than
55 million units globally.

“As has often been the case over the last decade, the consumer
electronics market is a leading indicator of in-cabin automotive
technology trends,” said
Edward
Sanchez
, Senior Analyst, Automotive for Strategy
Analytics
. “Consumers are increasingly expecting their
vehicles to be compatible with their mobile and brought-in devices.”

“We are well past the days of the basic auxiliary jack. Today’s
consumers are expecting modern solutions that meet their fast-paced
lifestyles. USB Type-C is a powerful and versatile standard that offers
a variety of power and data configurations for brought-in devices.” said Richard
Robinson
, Director, Automotive Infotainment and Telematics, Strategy
Analytics.

The report also looks at different silicon suppliers’ solutions and
approaches to USB Type-C, including mid-to-high power delivery (PD)
applications from 45W to 100W, as well as innovations such as
water-resistant connectivity and how USB Type-C will impact other
charging standards, including wireless charging.

About Strategy Analytics

Strategy Analytics, Inc. provides the competitive edge with advisory
services, consulting and actionable market intelligence for emerging
technology, mobile and wireless, digital consumer and automotive
electronics companies. With offices in North America, Europe and Asia,
Strategy Analytics delivers insights for enterprise success.

For more information about Strategy Analytics

Automotive Infotainment and Telematics: Automotive
Infotainment and Telematics