Press release

SpotHero Partners with TIBA to Release First-Ever Visualizations of Integrated Online & Drive-Up Parking Data

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Sponsored by Businesswire

SpotHero, the #1 consumer marketplace and mobility platform for
off-street parking in North America, and TIBA, the industry innovator in
parking management software and hardware solutions for centralized
parking operations, today announced a strategic partnership to power a
360-degree view of online and offline parking demand data, advanced
yield management capabilities, and frictionless redemption for a better
parking customer experience.

This long-term partnership introduces a standardized process for
implementing online reservations and joint product yield management via
TIBA’s powerful parking API, SmartConnect, SpotHero’s parking mobility
platform and SpotHero’s network of high-demand off-street facilities
across 300 markets in the U.S. and Canada.

SpotHero and TIBA will leverage TIBA’s Bluetooth technology, ParkBlue,
to power easy one-tap redemption, eliminating the need for drivers to
roll down their windows to present an access credential. The advanced
access capability, coupled with yield management and 360 degree
insights, lays the foundation for operators to process drive-up payments
for drivers today, and seamless access and payments for fleets and
autonomous vehicles in the near future, as the urban mobility ecosystem
continues to evolve.

“TIBA is a proven leader in parking management solutions that provide
operators with the data and technology needed to make smarter decisions
about how to price and manage their inventory,” says Mark Lawrence, CEO
and Co-founder of SpotHero. “We’re very excited to marry SpotHero’s
real-time search and demand data – three to four times larger than that
of any other online reservations platform – with TIBA’s data to create a
360-degree view of demand and actionable insights for operators to drive
more revenue. The way we see it, making it possible for customers and
vehicles to easily find, reserve, pay for, and redeem parking is key to
securing parking’s rightful place at the center of the urban mobility
ecosystem. It’s clear that TIBA shares this vision. That’s why we’re
putting our platforms to work – together.”

“By joining forces, TIBA and SpotHero can deliver a 360 degree view of
data for occupancy, duration of stay, and online demand so that
operators can maintain ideal capacity and increase revenue,” says Levi
Rinkoff, Executive Vice President at TIBA. “TIBA’s innovative solutions
let parking operators keep pace with the latest trends in centralized
operations, automated smart facilities, online reservations, and mobile
payments. The outcome of this partnership is a parking operator platform
for combined online and drive-up data, smarter yield management, and a
better process for supporting and redeeming digital passes. We’re laying
the groundwork for facilitating payments, access, and redemption for all
types of vehicles that need to park.”

SpotHero and TIBA are currently piloting platform integrations and have
plans to expand into more North American markets later this year. Pilot
facilities are equipped with online reservations, yield management data
integrations, and BLE redemption. Due to the digital infrastructure in
place, these locations are prepared for challenges around payments,
access, and redemption for fleets, autonomous vehicles, and other
emerging methods of urban mobility.

To learn more about this partnership, visit the SpotHero (#410) and TIBA
(#841) booths at the IPMI
Conference & Expo 2019
on June 9-12 in Anaheim, California.

About SpotHero

SpotHero is the #1 consumer marketplace and mobility platform for
off-street parking in North America. SpotHero is curbing the rise of
urban congestion by changing the way millions of people park every day.
Using SpotHero’s portfolio of mobile apps and websites, drivers find,
book and access a parking facility near their destination, eliminating
the need to circle the block in search of parking. SpotHero’s platform
enables leading mobility companies to build seamless parking experiences
directly into their products. For more information, visit SpotHero.com.

About TIBA Parking Systems:

For 30 years, TIBA has provided innovative solutions for the parking
market, resulting in reliable, user-friendly products that lower the
price of initial acquisition and the cost of ongoing maintenance. TIBA
has successfully implemented this through a focus on software
development, while continuing to enhance and support its reliable
hardware platforms. This allows owners to keep the capital investment
down while still enjoying the latest software functionality. With
extensive global experience, TIBA’s robust, scalable architecture
enables parking operators to keep pace with the latest trends in
centralized operations, automated smart facilities, web reservations and
mobile payments. TIBA’s flexible software grants parking operators to be
IoT-connected and leverage big data to increase revenue. TIBA’s agile
integrations with third party systems empower parking operators to be an
integral part of the growing Smart Cities ecosystem.

TIBA serves parking operators and owners globally, across diverse
industries such as hotels & hospitality, airports, universities,
shopping centers, hospitals & medical centers, and local, state &
federal governments. For more information about TIBA Parking Systems,
visit tibaparking.com.