As our world reinvents itself daily, Rockwell Automation, the world’s
largest company dedicated to industrial automation and information,
helps shape the future through its new brand promise, Expanding Human
Possibility. The company brings that new brand promise to life with the “You
Make It” Challenge, tapping young innovators for the next big ideas
in technology and manufacturing.
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By putting a call out to young innovators, Rockwell Automation is asking
the next generation of builders and makers, ages 8-17, to share ways
they would make the world work better. The goal of tasking young
builders to exercise their practical and technological creativity is to
expand what is humanly possible in the space, building the next
generation of tech and manufacturing innovators.
“Today’s dynamic new technologies are driving advances in nearly every
profession and industrial sector – from cars to medicine,” said Blake
Moret, chairman and CEO at Rockwell Automation. “But there aren’t nearly
enough skilled workers to fill the open jobs created by these
technologies. It’s up to us, as an industrial automation and information
leader, to inspire the next generation of innovators, problem solvers
from the U.S. Bureau of Labor Statistics (BLS) projects that
employment in STEM-related occupations will outpace overall job growth
by nearly double – growing to more than 9 million between 2012 and 2022.
Deloitte study revealed the skills gap may leave an
estimated 2.4 million manufacturing positions unfilled between 2018 and
2028, with a potential economic impact of $2.5 trillion.
Rockwell Automation is up to the challenge, as it challenges the next
Submissions from the “You Make It” Challenge will be judged on four main
criteria: purpose, innovation, creativity and presentation. Three
finalists will receive a grant toward a FIRST
program of their choice and an all-expense-paid trip to Chicago, where
they will be paired with a Rockwell Automation mentor to help them
present their ideas to industry leaders at Automation
Fair®, the premier industrial automation event. One
grand-prize winner will then receive a personal Maker Space Kit worth an
“Through our technology and people, we are helping to inspire the next
generation of innovators to fill the talent pipelines for our customers
and for our company,” Moret said.
Complete details for the “You Make It” Challenge can be found at www.YouMakeItChallenge.com.
About Rockwell Automation
Automation, Inc. (NYSE: ROK), the world’s largest company dedicated
to industrial automation and information, makes its customers more
productive and the world more sustainable. Headquartered in Milwaukee,
Wis., Rockwell Automation employs approximately 23,000 people serving
customers in more than 80 countries.