Press release

Quantzig’s Data Science Experts Reveal the Secret Behind Defining Winning Customer Segments Using Data

Sponsored by Businesswire

Quantzig, a premier data analytics and advisory firm, announced the launch of its comprehensive portfolio of advanced customer segmentation analytics solutions. The portfolio of solutions illustrates Quantzig’s ability to create winning customer segments for its clients.

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View Quantzig’s comprehensive portfolio of customer segmentation analytics solutions here:

Customer segmentation forms the basic fundamental block aspect of audience targeting. Businesses that focus on customer segmentation can develop better strategies to target appropriate customer groups. Quantzig’s all-encompassing customer segmentation analytics solutions employ sophisticated data clustering techniques to classify customers into diverse groups. By classifying customers based on their specific business objectives, our portfolio of customer segmentation analytics solutions helps businesses achieve far more accurate insights regarding customer preferences. The use of machine learning algorithms combined with our domain-specific expertise results in an unparalleled degree of customer-centricity and unique value propositions.

Businesses across industries can use pricing analytics to guide business decisions and cultivate a new approach to pricing. Request a FREE proposal to explore the benefits of competitive pricing analysis.

Quantzig’s Customer Segmentation Analytics Solutions

We offer innovative solutions that offer actionable insights to drive profits by targeting right customer segments with the right tactics

Customer Behavioral


Customer Profitability


Campaign Test


Using behavioral segmentation, businesses can identify unique customer personas, their needs, and expectations which can, in turn, be leveraged to influence customer’s purchase decisions.

Our innovative profitability modeling solutions can help you evaluate profitability to design different targeted actions and strategies against different profitability segments.

Our campaign test design solutions can help you edit, revise, and fix elements of your campaign and simulate potential impacts the changes can have.

According to Quantzig’s customer segmentation analytics experts, “Customer segmentation analytics is used by leading businesses due to its widespread use cases, the most obvious today would be for the development of personalized marketing messages and targeted solutions.”

Talk to our analytics experts to learn more about customer segmentation analytics solutions that help drive better marketing performance for your business.

What can you achieve with customer segmentation analytics?

  • Identify high-potential customer groups
  • Analyze customer needs
  • Build better marketing strategies
  • Segment customers into homogenous groups
  • Identify new markets and underserved segments
  • Schedule a FREE solution demo to learn more about what you can achieve with the help of Quantzig’s customer segmentation analytics platform.

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 15 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on our engagement policies and pricing plans, visit: