Press release

March Communications Names New Director of Social Media Strategy

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March
Communications
, an integrated PR agency with offices in Boston and
Chicago, today announced the appointment of Amanda Fountain as Director
of Social Media Strategy. Fountain brings to March 10 years of
experience implementing social media strategies for both consumer tech
and B2B accounts, including paid social and influencer campaigns across
all platforms.

Fountain joins March following an extensive career in the PR agency
world, including stints at LPP, 451 Agency, MSL and Matter
Communications. She also volunteers as vice president of social media
for Boston’s PR Club, keeping her finger on the pulse of the region’s
communications industry.

A generalist with a strong communications background, Fountain has
worked on a range of B2B and consumer clients, including Rapid7, Mitel,
GoToMeeting, ION Audio and many others. At March, she’ll focus on
providing strategic counsel and tactical implementation across an array
of clients looking for expanded social offerings across paid and organic
vehicles.

“Amanda knows social media cold,” said March Founder and President
Cheryl Gale. “Comprehensive social programs are baked into most of our
B2B and consumer accounts, and Amanda has spent her career specifically
working within communications agencies to drive integrated social
programs that produce measurable, meaningful results. She’s already
digging in and moving the needle for us.”

“The demand for customized social media programs has only increased over
the past few years,” said Fountain. “Companies realize the potential
social can have on their business objectives but often need support to
build a program that is tailored enough to see meaningful results and
business impact. Social is a powerful vehicle to reach and activate
audiences, whether that audience is for a niche B2B company or a broader
consumer tech one.”

About March Communications

March Communications is an integrated PR agency that partners with
innovative tech companies and consumer innovation brands to bring their
stories to life. Our insights-first approach fuels smart PR programs
that motivate key audiences, spark conversations and drive business
value. With offices in Boston and Chicago and clients worldwide, March
is one of the fastest-growing PR agencies in Boston. More information
about our award-winning PR, content and digital service offerings can be
found here: www.marchcomms.com