Liberty Global, the world’s largest international TV and broadband
provider, today announced a multi-year deal with Amazon to make the best
content and viewing experience available to 4 million Virgin Media TV
customers in the UK.
Virgin Media will be the first of Liberty Global’s European operations
to integrate the Amazon Prime Video app within its Ultra HD V6
set-top box.
The launch adds award-winning and critically-acclaimed Amazon Originals The
Marvelous Mrs. Maisel, Tom Clancy’s Jack Ryan, The Grand Tour and
the highly-anticipated Good Omens starring Michael Sheen and
David Tennant, as well as Premier League coverage offered by Prime Video
to Virgin Media’s extensive offering of broadcast and on demand
programming across its multi-device TV service. Virgin Media customers
will also have access to a range of Ultra High Definition (UHD) and HDR
TV shows and movies.
The deal further enhances Liberty Global’s strategy to combine the very
best over-the-top online video apps and offerings from major streaming
players, with its own world-class content and TV functionality, in a
seamlessly-integrated experience. Customers can search, access and enjoy
the top movies, series and sports they love with the convenience and
flexibility of a single platform – powered by ultrafast broadband
networks that enable high-quality, buffer-free viewing.
Enrique Rodriguez, Liberty Global’s EVP and Chief Technology Officer
commented, “We’re excited to partner with Amazon to deliver its
highly-popular content, including Amazon Originals and Exclusives,
directly to our consumers. We know our customers want to see their
favorites shows and programming on their big screen at home, and our
partnership with streaming services like Amazon continues to make that
happen.”
Jay Marine, Vice President, Amazon Prime Video Europe commented: “We
have made it even easier for our customers to enjoy Prime Video
including Amazon Originals like The Grand Tour, The Marvelous Mrs.
Maisel and the highly-anticipated Good Omens starring Michael Sheen and
David Tennant. We are excited that these shows and many others,
award-winning movies and our forthcoming exclusive Premier League
matches will all be available on Virgin Media’s V6 box for millions of
Prime members across the country.”
Lutz Schüler, Chief Operating Officer, Virgin Media, added: “This
partnership with Amazon reinforces our track record of teaming with the
best to give our customers unbeatable content. Virgin Media customers
will soon be able to seamlessly search for and watch incredible Amazon
Prime programming directly from their V6 box in the highest
possible quality. With thousands of box sets, movies, exclusive and
original content, as well as 20 live Premier League games airing later
this year, Virgin Media customers will have even more of the TV they
love in one place all powered by our ultrafast connectivity.”
Virgin Media customers will be able to access the Prime Video
application through Virgin TV from this Summer.
ABOUT LIBERTY GLOBAL
Liberty Global (NASDAQ: LBTYA, LBTYB and LBTYK) is the world’s largest
international TV and broadband company, with operations in 10 European
countries under the consumer brands Virgin Media, Unitymedia, Telenet
and UPC. We invest in the infrastructure and digital platforms that
empower our customers to make the most of the video, internet and
communications revolution. Our substantial scale and commitment to
innovation enable us to develop market-leading products delivered
through next-generation networks that connect 21 million customers
subscribing to 45 million TV, broadband internet and telephony services.
We also serve 6 million mobile subscribers and offer WiFi service
through 12 million access points across our footprint.
In addition, Liberty Global owns 50% of VodafoneZiggo, a joint venture
in the Netherlands with 4 million customers subscribing to 10 million
fixed-line and 5 million mobile services, as well as significant
investments in ITV, All3Media, ITI Neovision, LionsGate, the Formula E
racing series and several regional sports networks.
For more information, please visit www.libertyglobal.com.
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