Today Hisense and Roku, Inc. announced that starting next week Hisense Roku TV™ models will be available in the UK. Recently announced at IFA 2019, these smart TVs are powered by the Roku® OS, offering consumers a premium TV experience at an affordable price. Hisense Roku TV models offer consumers a customisable home screen, thousands of streaming channels and advanced features like universal search and private listening.
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Hisense Roku TV – UK (Photo: Business Wire)
Hisense, celebrating its 50th anniversary this year, plans to release the first Hisense Roku TV models for the UK market on Black Friday (November 29) at Argos. Hisense Roku TV models will be available in 43”, 50”, 55” and 65” screen sizes, enabling consumers to enjoy their favourite TV entertainment in beautiful HD, 4K and 4K HDR.
Hisense Roku TV models are powered by the Roku OS and are simple to set up and incredibly easy to use. They come with a customisable home screen that combines all entertainment choices in one overview, including streaming channels and traditional inputs such as pay TV set top boxes and gaming consoles.
From the Roku Channel Store consumers can pick and choose from 5000+ streaming channels including popular streaming services such as Netflix, Prime Video and NOW TV. For a complete overview of available channels consumers can visit https://channelstore.roku.com. Hisense Roku TVs also include Freeview Play, bringing live TV and on demand content from BBC iPlayer, ITV Hub, All 4 and My5.
Roku TV models can be controlled with a simple and intuitive remote control or through the free Roku Mobile App for iOS and Android devices. The mobile app also enables consumers to cast photos and videos to their Roku TV, use voice search and connect headphones for private listening.
Arun Bhatoye, Senior Marketing Manager at Hisense, said: “We are incredibly proud to launch the first Roku TV models in the UK. These new 4K TVs offer stellar picture quality, endless entertainment and an affordable price. We are now just days away from the UK’s first Roku TV models to hit the stands; it’s a very exciting time.”
Bart Bomers, VP EMEA at Roku, added: “We are thrilled to launch Roku TV in Europe, starting with the UK. Roku TV models have been incredibly popular in the U.S. for years. Roku TV models simply offer a fantastic smart TV experience: are simple to use, packed with entertainment and deliver exceptional value.”
- 43” 4K HDR Hisense Roku TV – 329 GBP
- 50” 4K HDR Hisense Roku TV – 379 GBP
- 55” 4K HDR Hisense Roku TV – 479 GBP
- 65” 4K HDR Hisense Roku TV – 649 GBP
Founded 50 years ago in China in 1969, Hisense is one of the world’s leading manufacturers of televisions and home appliances. As well as the core range of televisions and cooling appliances, Hisense also launched a cooking range in 2019, featuring hobs, hoods, ovens and dishwashers.
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku TV™ models and Roku streaming players are available in select countries around the world through direct retail sales and licensing arrangements with TV brands and service operators. Roku audio products are available in the U.S. through direct retail sales. Roku is headquartered in Los Gatos, Calif. U.S.A.
This press release contains “forward-looking” statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to the benefits and impact of the Roku OS and Roku TV models and the availability of Roku TV models in the UK and Europe. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Form 10-K for the year ended December 31, 2018 and our Quarterly Report on Form 10-Q for the quarter ended June 30, 2019. Copies of reports filed with the SEC are posted on Roku’s website and are available from Roku without charge.
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