GumGum Sports, the leader in AI-powered sports sponsorship measurement,
today announced the hiring of Tori Stevens as its Senior Vice President
of Customer Success. Based out of GumGum’s New York office, Stevens will
lead and expand the company’s Customer Success team, which is comprised
of client operations, business insights and account management,
servicing GumGum Sports’ rapidly growing global client base. Stevens
brings to GumGum Sports more than 20 years of sports sponsorship, media
and technology experience, joining from the Sports Innovation Lab, where
she remains as an advisor. Prior experience includes more than a decade
at ESPN as a Vice President and leadership roles at GlideSlope, CSM
Sport & Entertainment, and the Boston Consulting Group.
Stevens’ hiring underlines GumGum Sports’ recent growth and success,
which includes doubling its employee count in 2018 and analyzing more
than $2 billion in media value for partners across the NBA and NHL
during the 2018-19 season. In just the first 45 days of the year, GumGum
Sports surpassed its 2018 total revenue figure. Q1 2019 was the
company’s third consecutive record quarter revenue-wise.
A graduate of Dartmouth College and Columbia Business School, Stevens
will report directly to GumGum Sports GM, Brian Kim. She joins fellow
ESPN alum, GumGum Sports Vice President of Sales, Ian Partilla, who came
on board in April of 2018.
“Tori’s extensive consumer brand background and her work with national
and global sports properties have helped her to truly understand the
challenges clients face in measurement,” said Kim. “With that
experience, she can authentically speak from the voice of our customer,
continuing GumGum Sports’ category leadership not just in technology,
but service as well.”
Kim emphasized the value of Stevens’ work at GlideSlope and the Sports
Innovation Lab, where she worked with some of the world’s biggest
companies.
At GlideSlope and CSM, Stevens helped to build sponsorship strategies
for Citi, Bridgestone, Dow, North Face and AARP, a tenure that included
Olympic partner onboarding. With Sports Innovation Lab, Stevens’
advisory services included working with the NFL, Intel and Octagon.
About GumGum Sports
GumGum
Sports is a division of GumGum focused on leveraging computer vision
technology to drive innovation in sports technology. GGS is an
AI-powered sponsorship measurement platform, enabling brands and rights
holders, both in traditional and esports, to measure the value of their
sponsorship portfolios across linear broadcast, social media, and
streaming platforms. GumGum Sports provides the most cutting edge and
technology-driven media measurement solutions to help value the return
on investment for sponsorship investments. For more information about
GumGum Sports, visit gumgum.com/sports.
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