Today, GoFundMe, the world’s largest social fundraising platform,
announced the launch of GoFundMe.org,
an independent, registered 501(c)(3) public charity. The announcement
comes with the launch of GoFundMe.org Causes, where donors can support a
broad topic with a single tax-deductible donation that benefits multiple
fundraisers. Causes will launch with topics ranging from animal rescue
to supporting K-12 classrooms.
GoFundMe.org is a rebranding of what was previously the Direct Impact
Fund. Since the fall of 2017, by working with GoFundMe, the Direct
Impact Fund has been able to quickly and efficiently support those
affected by events such as natural disasters, man-made tragedies and
other charitable causes. Building on this initial success, and under the
new name, GoFundMe.org is working with GoFundMe to expand and help more
people connect to causes they care about, while helping fundraisers
reach larger communities. GoFundMe.org’s first step in doing so will be
the launch of GoFundMe.org Causes.
“Together with GoFundMe, we are expanding the benefits of social
fundraising and continuing to support some of the most impactful needs
within our community with tax-deductible donations,” said Yoshi Inoue,
CEO of GoFundMe.org.
GoFundMe.org Causes highlights GoFundMe fundraisers related to evergreen
topics, bringing new donors to fundraisers and building a community.
Donations to GoFundMe.org Causes help multiple fundraisers while still
receiving the benefits of GoFundMe, including video updates and
transparency to see the impact of donations.
GoFundMe.org Causes will launch with six topics, including: Animal
Rescue, Mental Health, Environment, K-12 Classrooms, Veterans and Kid
Heroes. GoFundMe.org will continue to expand Causes with additional
fundraisers and add new topics to the website on an ongoing basis.
“We’re dedicated to bringing more people together to support causes they
care about,” says Raquel Rozas, GoFundMe chief marketing officer. “By
working with our non-profit arm, GoFundMe.org, we’re providing people
the opportunity to give to one topic they’re passionate about rather
than having to pick just one fundraiser to support.”
In honor of National Pet Day, April’s GoFundMe
Hero, Matt Nelson of the popular @dog_rates
Twitter account, is championing the Animal
Rescue cause to support fundraisers that help animal rescue in local
communities around the country.
To learn more and donate to GoFundMe.org Causes, visit: www.gofundme.org.
Launched in 2010, GoFundMe is the world’s largest free social
fundraising platform, with over $5 billion raised so far. With a
community of more than 50 million donors, GoFundMe is changing the way
the world gives. Find us on Twitter,
GoFundMe.org is an independent, registered 501(c)(3) public charity.
GoFundMe.org works closely with GoFundMe®, the world’s largest and most
trusted online fundraising platform, to provide a transparent way to
support your favorite causes and urgent needs. GoFundMe.org distributes
tax-deductible donations to hundreds of verified fundraisers and
charities related to the cause.