The global email hosting services market is expected to post a CAGR of
close to 21% during the period 2019-2023, according to the latest market
research report by Technavio.
However, the market is expected to decelerate as the year-over-year
growth is projected to decrease over the forecast period.
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The global email hosting services market will post a CAGR of close to 21% during the period 2019-2023 (Graphic: Business Wire)
A key factor driving the growth of the market is the implementation of a
BYOD policy. The adoption of the bring-your-own-device (BYOD) policy, in
conjunction with cloud services, is increasing across the world.
Businesses with cloud-based systems are adopting the BYOD policy to
enable an efficient work culture and to provide their employees with
access to the office system from home. This allows the employees to
access the required data, files, and emails over the cloud. The BYOD
policy implementation enables flexible working timings, resulting in
cost benefits for companies. BYOD policies can be secured by
implementing mobile device management (MDM), applying strong access
protocols, performing cloud and disk data encryption, and supporting
with antivirus protection. Thus, the implementation of the BYOD policy
is expected to fuel the growth of the global email hosting services
market during the forecast period.
As per Technavio, the growing adoption of AI will have a positive impact
on the market and contribute to its growth significantly over the
forecast period. This global
email hosting services market 2019-2023 research report
also analyzes other important trends and market drivers that will affect
market growth over 2019-2023.
Global email hosting services market: Growing
adoption of AI
Hosted email solutions powered by an artificial intelligence (Al)
platform enable communication via digital assistants. This enables users
to access important emails, meeting schedules and calendars hands-free.
Al can help compose, edit, prioritize, and schedule emails through voice
Moreover, an Al platform can learn the email habits and patterns,
facilitating better organization of inboxes with multi-level clustering.
For instance, players are providing Al-based feature for applications,
that feature sorting emails and determining important and high-priority
emails and notifying the user. Therefore, such features are expected to
boost the growth of the overall global market, during the forecast
“Apart from the growing adoption of AI, the rising adoption of
cloud-based services is one other factor that is expected to drive the
growth of the market as large companies are adopting cloud computing
solutions to reduce costs and to achieve scalability and flexibility in
their business operations. The other benefits of adopting cloud-based
email solutions are simplified administration, remote access, and data
security. Therefore, such factors are expected to boost the growth of
the overall global market,” says a senior analyst at Technavio.
Global email hosting services market:
This market research report segments the global email hosting services
market by type (webmail and hosted mail) and geographical regions (North
America, Europe, APAC, South America and MEA).
The North American region led the market in 2018, followed by Europe,
APAC, South America and MEA respectively. During the forecast period,
the North American region is expected to register the highest
incremental growth due to the implementation of BYOD policies with
enhanced device security and email security solutions.
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Five Forces Analysis
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