Press release

Expanding the Role of Toll-Free Voice Lines While Ensuring Consumer Trust

Sponsored by Businesswire

More than 42 million toll-free voice numbers are in use today, many of which are associated with the world’s most well-known brands. Originally used for cost-effective inbound calls, businesses are now expanding the power of toll-free numbers to one of the most preferred and trusted customer engagement channels—text messaging. And, with voice and texting scams on the rise, using toll-free numbers is becoming increasingly important.


iconectiv will join the Mobile Marketing Association (MMA) for a webinar, Numbers Matter: Building Brand and Keeping Customer Trust in Omni-channel, that will explore the growing role of toll-free numbers for customer engagement. This will include a closer look at how toll-free numbers can be used to improve revenue and relationships.



The option to use voice and text is a growing preference consumers have for how to engage with businesses. With trust paramount, brands are rediscovering the power of toll-free numbers for calls and texts that benefit from the underlying confidence customers have in the toll-free channel.



Mike Gilbert, senior account director at iconectiv will present this webinar, providing attendees with:



  • Key insights into how consumer trust is evolving – for voice, text, chatbots – and what this means for the brand, marketer, or provider of communication services


  • How toll-free numbers may be an untapped resource brands can include in their B2C toolkit


  • A look at how businesses have successfully used toll-free numbers as a key element of their conversational commerce strategy


Tuesday, May 12, 2020 – 2:00pm to 3:00pm EDT



Register online here today:

About iconectiv

Your business and your customers need to access and exchange information simply, seamlessly and securely. iconectiv’s extensive experience in information services and its unmatched numbering intelligence helps you do just that. In fact, more than 2 billion people count on our platforms each day to keep their networks, devices and applications connected. Our cloud-based Software as a Service (SaaS) solutions span network and operations management, numbering, trusted communications and fraud prevention. For more information, visit Follow us on Twitter and LinkedIn.