Press release

E*TRADE Unveils Series of Enhancements for Power E*TRADE Platform

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Sponsored by Businesswire

E*TRADE Financial Corporation (NASDAQ: ETFC) today announced a series of
enhancements to its Power E*TRADE active trader platform. Customers now
have access to:

  • Paper trading: Clients can test drive the platform and
    experiment with a variety of trading strategies without investing real
    money.
  • Enhanced alert manager: Active traders can create alerts for a
    single options contract or even multiple legs. Users can also select
    the dollar amount to trigger the alert and specify it as the bid, ask,
    last, or mark price.
  • Saved equity and options orders: Customers exploring equity and
    options trade ideas but not ready to take action can store orders on
    any E*TRADE platform and view, cancel, or modify them anytime,
    anywhere.
  • Intraday technical pattern recognition: E*TRADE’s
    first-of-its-kind automatic technical pattern recognition and
    education tool is now available intraday up to a 15-minute frequency,
    as opposed to just daily.

E*TRADE is also now offering Micro E-mini equity index futures
contracts, which are one-tenth the size of a typical E-mini futures
contract. Now, traders can easily access the 24/6 futures market and
execute a variety of trading strategies with less capital.

“We are continually adding even more firepower to our award-winning
trading platform to deliver the easy-to-use resources traders crave,”
said Chris Larkin, Senior Vice President of Trading at E*TRADE
Financial. “At E*TRADE, our traders know they have access to the latest
useful technology and innovations to help them test drive new ideas,
seize opportunities as they arise, or even trade new investment vehicles
like Micro E-mini futures.”

E*TRADE aims to enhance the financial independence of traders and
investors through a powerful digital offering and professional guidance.
To learn more about E*TRADE’s trading and investing platforms and tools,
visit etrade.com.

For useful trading and investing insights from E*TRADE, follow the
company on Twitter, @ETRADE.

About E*TRADE Financial

E*TRADE Financial and its subsidiaries provide financial services
including brokerage and banking products and services to retail
customers. Securities products and services are offered by E*TRADE
Securities LLC (Member FINRA/SIPC). Commodity futures and options on
futures products and services, including Micro E-mini equity index
futures contracts, are offered by E*TRADE Futures LLC (Member NFA).
Managed Account Solutions are offered through E*TRADE Capital
Management, LLC, a Registered Investment Adviser. Bank products and
services are offered by E*TRADE Bank, and RIA custody solutions are
offered by E*TRADE Savings Bank, both of which are national federal
savings banks (Members FDIC). More information is available at www.etrade.com.

Please read the important disclosures below.

Important Note: Futures and options transactions are intended for
sophisticated investors and are complex, carry a high degree of risk,
and are not suitable for all investors. For more information, please
read the
Characteristics
and Risks of Standardized Options
and the Risk
Disclosure Statement for Futures and Options
prior to
applying for an account. You can also view the
E*TRADE
Futures LLC Financial Information and Disclosure Documents.

Access the futures markets through the E*TRADE platform nearly 24 hours
a day, six days a week (Sunday 5 p.m. CT to Friday 4 p.m. CT). For more
information on futures contract trade specifications, including, tick
size, tick value, margin requirements, and trading hours, visit etrade.com/futures.

The Power E*TRADE Paper Trading application simulates financial markets
and the buying and selling of securities on those markets using the
Power E*TRADE platform. No actual securities are, or can be, bought,
sold, traded, converted, assigned, or delivered on or through the Power
E*TRADE Paper Trading application. All information provided on and
through the Power E*TRADE Paper Trading application is provided for
informational, educational, entertainment, and recreational purposes
only.

The Technical Analysis tool is provided for informational and/or
educational purposes and should not be used or construed as investment
advice, financial guidance, or an offer, solicitation, or recommendation
to buy, sell, or hold any security, commodity future, futures option, or
investment by E*TRADE or any third-party provider. Past performance of
securities, commodity futures, and futures options are not indicative of
future results.

In StockBrokers.com’s
2019 Online Broker Review of 16 firms across 284 different variables,
E*TRADE was awarded the #1 Mobile Trading, #1 Options Trading, and #1
Web Based Platform Awards. In addition, E*TRADE received 10 Best in
Class distinctions: Overall, Offering of Investments, Research, Mobile
Trading, Education, Options Trading, Beginners, Ease of Use, Customer
Service, and Banking. E*TRADE’s star ratings for all category rankings
out of 5: Overall (4 stars), Commissions & Fees (3.5 stars), Offering of
Investments (4.5 stars), Platforms & Tools (4.5 stars), Research (4.5
stars), Customer Service (4.5 stars), Mobile Trading (5 stars), Ease of
Use (4.5 stars), Education (4.5 stars), Beginners (4.5 stars), Options
Trading (5 stars), and Banking (4 stars). Read the 2019
Online Broker Review.

System response and account access times may vary due to a variety of
factors, including trading volumes, market conditions, system
performance, and other factors.

Important Notices

E*TRADE Financial, E*TRADE, and the E*TRADE logo are trademarks or
registered trademarks of E*TRADE Financial Corporation. ETFC-G

© 2019 E*TRADE Financial Corporation. All rights reserved.