Press release

Elite Hearing Network Welcomes New Vice President

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Elite Hearing Network, a subsidiary of Amplifon S.p.A. (“Amplifon” or
the “Company”; MTA; Bloomberg ticker: AMP:IM) global leader in hearing
healthcare solutions and services, has named Scott Holstine to the role
of Vice President of Operations and Sales.

Mr. Holstine joins Elite after a long-standing and progressive career as
a trusted leader in the medical device industry. Among many
accomplishments, Holstine has successfully developed high-performing
teams that drive significant revenue and business growth, while focusing
on a shared vision, accountability, and trust.

Holstine’s strong operations, sales, and marketing background in the
medical field will be a valuable asset to Elite as it continues its
commitment to delivering exceptional services to its members.

“I am confident Scott’s extensive sales and leadership background make
him the perfect candidate to lead Elite as we move through an exciting
transformation,” said Gray Fleming, senior vice president, Elite Hearing
Network. “Having oversight of both operations and sales will allow Scott
to drive strategic prioritization while at the same time ensuring
operational excellence and accountability.”

Describing himself as creative, a risk-taker, and having a tireless work
ethic, Holstine is excited to lead the operations and sales of Elite and
deliver significant and consistent results for members, employees, and
shareholders. “I look forward to meeting our members, learning their
unique needs, and working to provide services and solutions that further
empower them to manage their patients throughout the continuum of
hearing health care,” said Holstine.

About Elite Hearing Network:
Elite Hearing Network, a
subsidiary of Amplifon S.p.A., the world-wide leader in the hearing
health care industry for over 60 years, is the largest network of
independent hearing care providers in the United States. The network
offers access to all major manufacturers as well as strategic business
support and solutions for private practices, ENT clinics, hospitals, and
universities. The network was established in 1998.

About Amplifon
Amplifon, global leader in the hearing care
retail market, empowers people to rediscover all the emotions of sound.
Amplifon’s around 16,000 people worldwide strive every day to understand
the unique needs of every customer, delivering exclusive, innovative and
highly personalized products and services, to ensure everyone the very
best solution and an outstanding experience. Amplifon operates through a
network of around 11,000 points of sale in 29 Countries and 5
continents. More information about the Company is available at: www.amplifon.com/corporate.

Amplifon
Americas
, a division of Amplifon Group, is a leading provider of
hearing health care solutions in the U.S. and Canada. Headquartered in
downtown Minneapolis, Minnesota, Amplifon Americas has been awarded a
Top Workplace for the last five years. Its team of 470 people is
dedicated to serving the diverse needs of its customers through four
unique and independent brands: Miracle-Ear, Elite Hearing Network,
Amplifon Hearing Health Care and Amplifon Canada. Together, its mission
is to empower people with hearing loss to rediscover all the emotions of
sound. Through a powerful combination of leading-edge technology and
high-quality care, Amplifon Americas’ hearing care solutions strive to
improve lives, relationships, and its communities.