Press release

AlertEnterprise Hires New Director of Sales Ashish Khurana, and Director of Marketing Reta Booij, to Accelerate Partner Growth

Sponsored by Businesswire

AlertEnterprise Inc., the leading physical-logical security convergence
software company, today announced the appointment of Ashish Khurana as
Director of Sales, Eastern US and Reta Booij as Director of Marketing,
Partner and Events. The two appointments are part of the company’s
ongoing strategy to accelerate partner channel growth.

Ashish Khurana is an accomplished sales professional who has 20 years of
experience with primary expertise in solution selling for Identity
Management products such as smart cards, badging, PACS, & Kiosks for
Employee/Visitor Management. Ashish’s sharp technical aptitude and
industry relationships has led to a proven record of success in building
sales channels and developing market demand. Mr. Khurana will help
spearhead the development of partner sales in the Eastern United States.

Reta Booij is a highly skilled and successful global marketer and event
planner with a 10-year track record of delivering world-class integrated
partner marketing strategies and events. Reta’s proven ability to drive
revenue growth through versatile sales enablement and event production
will be a key asset to AlertEnterprise’s partner channel growth. Mrs.
Booij will help lead the development of the AlertEnterprise global
Partner Program.

“The rapid expansion of our partner channel is an important part of our
growth strategy,” said Imran Rana, AlertEnterprise Senior Vice President
of Sales. “Ashish and Reta will be instrumental in that expansion and
their appointment comes at a time of accelerated growth for the company.”

As the company anticipates continued rapid growth, AlertEnterprise is
adding proven industry talent to support its expansion.

About AlertEnterprise

AlertEnterprise software provides true prevention of insider threats,
fraud, theft, sabotage and acts of terrorism by overcoming
vulnerabilities and blended threats across Information Technology,
Operational Technology (OT), Physical Access Systems and Industrial
Control Systems. Purpose-built for protecting critical infrastructure in
key sectors, such as utilities, oil and gas, airports, federal agencies,
financials, pharmaceuticals and healthcare, AlertEnterprise solutions
deliver industry-specific situational awareness with continuous
monitoring and incident management. To learn more about AlertEnterprise,
please visit

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