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Mind Reading Marketing: Predictive Analytics Today

Mind Reading Marketing: Predictive Analytics Today

Being able to predict consumer behaviour has been the holy grail of marketing for decades. As businesses now collect masses of data about their customers and their behaviour and, with new AI tools currently available, is predictive analytics, a practical tool all companies can take advantage of?

CES 2020

Silicon in Focus: CES 2020

As CES 2020 approaches, Silicon spoke with leading technology specialists and asked what they think are the highlights of the forthcoming event.

The Promise of the Blockchain

The Promise of the Blockchain

The blockchain could become one of the most disruptive technologies ever created. However, with sluggish uptake, what is preventing the blockchain from fulfilling its promise, and how can enterprises leverage the blockchain to deliver tangible change across their organizations?

How to identify and defend your business’s threat perimeter

Where is Your Threat Perimeter?

As business transform into agile organizations, the traditional perimeters a company could defend against attack have expanded and become less well-defined. In an age where mobile devices, the cloud and the burgeoning IoT revolution, how does security need to change to protect businesses in this new world of fluid data?

Microsoft HoloLens in healthcare

Wearable Healthcare: Vital Signs for CTO Innovation

As the wearable technology sector continues to expand, CTOs considering their company’s next innovation in this space should pay close attention to healthcare. With personalized health monitoring growing, wearable healthcare is set to become the next mass market.

Big Data Ecosystems and Infrastructures

Big Data: Ecosystems and Infrastructure

As data proliferates, creating robust, integrated and secure infrastructures is essential for all businesses no matter their size. Understanding how a Big Data ecosystems evolve, ensures the value of data is always revealed.

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