HTC looks to be back targeting the smartphone mid-market
The HTC 10 Evo is an Android 7.0 Nougat equipped smartphone that apes Apple by dropping the ever-popular 3.5mm headphone jack.
The HTC 10 Evo, essentially a re-branded and tweaked HTC Bolt, will be an online and UK exclusive handset much like the Bolt has in the US.
However, while the Bolt was linked to the US carrier Sprint in the US, the HTC 10 Evo has yet to be connected with any UK networks or if it will ever will be.
Despite the Evo moniker, the smartphone is a step down from the HTC 10 flagship smartphone form the Taiwanese technology giant.
HTC 10 Evo
The HTC 10 Evo sports a near-identical design to the Bolt, with a metal unibody with IP57 water resistance housing a 5.5 inch quad-HD Gorilla Glass 5 coated display and a 16MP camera on its rear complete with optical stabilisation and an 8MP camera on the front.
Under the hood sits a Qualcomm Snapdragon 810 octa-core processor running at 2GHz paired with 3GB of RAM, effectively lesser innards to that of the HTC 10.
Storage weighs in at the relatively standard 32GB but goes up to 64GB on board with the capacity to be expanded up to a hefty 2TB with microSD card expansion.
Other key specifications include QuadCharge 2.0, a speedy means to charge the smartphone, and a USB Type-C port that replaces the headphone jack. A bevvy of other standard features are also on hand, including Bluetooth 4.1, GPS, NFC, dual-band Wi-Fi and 3,200 mAh battery.
For a smartphone that launches with no particular carrier, the lack of a dual SIM car slot could be seen as a bit of an oversight on HTC’s part as UK citizens who travel a lot could benefit from such a feature.
Android 7.0 Nougat is present and correct on the software side with the veneer of HTC’s Sense user interface slathered on top.
No pricing was revealed for the HTC 10 Evo, but as the bolt goes for $564 dollars, we can predict the Evo will be priced around £450.
That price puts it very much in the mid-range market, which for both consumers and business users is a very competitive arena, and with no UK carriers attacked to absorb some of the purchase costs, the HTC 10 Evo may have a tough time ahead in winning favour across the board.