Yahoo has given developers the chance to deliver personalised digital experiences to multiple consumer devices and platforms – with a single set of code – after it open-sourced Mojito.
Yahoo officials said currently developers do not have a method for delivering high quality digital media experiences to all popular consumer devices, without having to create applications specific to each device, which is slow and expensive.
And existing technologies that try to solve this problem are proprietary – locking developers to vendors, said Ren Waldura, Yahoo’s senior product manager for Cocktails.
Mojito officially launched at JSConf 2012 on 2 April in Scottsdale, Ariz., where Bruno Fernandez-Ruiz, Yahoo’s chief platform architect, will be presenting. Developers can now access Mojito via GitHub and begin testing, building and optimizing their own cross-platform applications.
“By releasing Mojito to the developer community, we are looking to enable digital media developers to build higher-end mobile experiences faster, leading to better consumer engagement and better advertising impact to unlock more market opportunities,” Waldura said.
Added Waldura in his post:
- Mojito is a true MVC framework, that’s better! MVC is a battle-tested design pattern, having proven its usefulness in desktop apps, in server-side apps, in, today, rich client-side applications. Those who ignore MVC … often reinvent it.
- But the best part of Mojito is its ability to “blur” the client/server boundary, to let you write your code that runs on the client, or the server. Or both.
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