Adobe Launches Primetime For Television Content Push
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News Project Primetime
BBC Opts For Adobe Primetime For Olympic Coverage
The BBC is using Adobe's Project Primetime to deliver live video of the Olympics on PCs, tablets, and smartphones
Adobe ‘Project Primetime’ Integrates Video With Advertising, Analytics
Adobe has announced a new fully integrated video technology platform aimed at enabling TV-like experiences for advertising-supported videos on connected devices