24 April 2007
Capital Print & Display Boosts Customer Service and Production Efficiency with Flowmation

Silicon Systems are proud to announce Capital Print & Display has installed Flowmation, their web-based project communication system that will boost Capital Print’s competitiveness in the marketplace. Capital Print is an East London-based marketing campaign solutions company who installed Flowmation this year following an extensive trial period. The Flowmation system will enhance Capital Print’s quality of customer service and improve the efficiency of project and asset management, as well as enabling the company to deliver added value to existing customers and positioning it well to win new business.

Flowmation eliminates inefficiencies by enabling users to control projects in a structured and organised way. Improved co-ordination combined with a system of reminder alerts for action deadlines helps reduce waiting periods and speeds up time-to-project completion. Flowmation also incorporates remote approval tools allowing project documents to be viewed across the internet and all the stakeholders in a job from designers to production, ad sales and the client to collaborate and communicate 24/7 online.

Russell Tookey, Head of Sales and Marketing at Capital Print & Display, says “Good relationships with our customers is a top priority and the way we communicate with them about their projects is key to maintaining those relationships. We are constantly striving to enhance our customers’ experience as we work with them to produce a job from brief to final product. Flowmation enables us to interact smoothly, not only with the client but also with the many other people involved in the creation of a successful campaign and this will help improve customer service.”

Paul Rowley, Sales Director at Silicon Systems says “Silicon Systems are delighted to work with Capital Print, Flowmation will let them interact with their customers quickly and easily. Once you’ve experienced the efficiencies of the system you won’t want to go back to old-style communication.”