Have you ever considered what your clients really think of the communications they receive from you?

The content may be perfect, but what about the delivery?

If you are still using an email, telephone and ftp based approval system the chances are it is very haphazard. Have you ever considered how inefficient this is?

When designing a cross media campaign there are a few crucial issues which need to be considered. XMPie has been designed to address all of these issues. We look at what needs to be taken in to account and how XMPie provides an excellent solution for these.

Marketing campaigns require careful planning to be effective. To maximise the response rate and ultimately the return on investment the following issue must be addressed.

The Staffordshire based advertising agency has won two new multinational contracts following their introduction of Silicon System’s new IPM (Interactive Project Management) System; Flowmation. Rob Pearson, their Managing Director, shares the secret to their latest success.

CIC was formed back in 1990 as a photographic agency predominantly dealing with resolving issues relating to early digital photography. Over the next few years they expanded their activities, eventually becoming a full advertising agency in 1998.

As all design agencies will know, there is a fine balancing act between maximising creativity and achieving workflow efficiency. Although efficiency is always a goal within the creative process, creativity is essential. Efficiency is therefore sometimes overlooked. This needn't be the case.

SWITCH, created by Gradual software, allows the creative team to do what they do best, to be creative. By automating all routine tasks in the workflow, it allows them more time to do their job, thereby bringing results to clients quicker.

The IDMF is the ideal venue for the UK marketing community, where they can come together to learn, network, debate, source, and buy.

Silicon Systems announces it will make its debut appearance at the IDMF 2007. Amongst other solutions, they will showcase their Interactive Project Management system, Flowmation to the marketing industry.

Northprint 2007, taking place from 24-26 April in Harrogate , is celebrating its 40th birthday and you are invited to celebrate with us at the UK's only national mainstream graphic arts exhibition. Silicon Systems will be attending for the first time.

2005 saw over 4000 visitors from a variety of sectors across the industry, confirming that Northprint is now a leading national printing event providing one of the best networking opportunities of the year.